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Individual Decision Making

Question:

Evoked set vs. Consideration set

Answer:

Evoked= all brand and products come to mind
Consideration= the ones you consider to buy
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Last update by jessr523 on 12/07/2011
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Individual Decision Making
Individual Decision Making
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Free Flashcard From Individual Decision Making
Question: Evoked set vs. Consideration set
Answer: Evoked= all brand and products come to mindConsideration= the ones you consider to buy